SIGNAL-BASED MANAGED OUTBOUND

One managed outbound motion across the channels your buyers actually use.

We use signals and research to identify the prospects worth prioritizing, then coordinate LinkedIn, email, follow-up, and conversation management around the context that makes the outreach relevant now.

$3,000/ month3-month commitment

One team operating the motion from first touch through qualified handoff.

OUTBOUND BLUEPRINTMANAGED
1
SIGNAL
Relevant company activity
2
PRIORITY
Right account, right person, why now
3
CHANNEL PLAN
LinkedInEmail
4
MULTI-TOUCH
5
CONVERSATION
Interested prospect
6
OUTCOME
Qualified appointmentClient handoff

Illustrative campaign model. Channel order adapts to the audience and context.

SIGNAL LAYER

Signals tell us where to look. Context tells us what to do next.

We use company activity, people changes, and first-party data to find accounts with a stronger reason to engage now, then use Clay to turn that context into a prioritized, campaign-ready audience.

SIGNAL SOURCES
HiringLeadershipFundingInitiativesCompany newsJob changesCRM historyFirst-party data
Clay

Signal research + enrichment

Combine company activity, people data, and first-party context.

CONTEXT + PRIORITY
Who matters nowWhy nowWhat changed
CAMPAIGN-READY
LinkedInEmail

Signals create relevance. Intent requires stronger evidence.

MULTICHANNEL CAMPAIGN

LinkedIn and email should work as one campaign.

The strongest outbound motions do not treat LinkedIn and email as two unrelated sequences. We coordinate the channels around the same prospect, context, and message, so each touch builds on what came before. Managed Outbound gives you one multichannel, multi-touch motion instead of disconnected campaigns.

LinkedInSales Navigator
ResearchAccount contextConnectionOpenerFollow-up
EmailInstantly / Smartlead
ReinforcementFollow-upValue touch
ConversationQualified appointmentHandoff

The exact touch pattern changes by audience, campaign, and prospect engagement, and no prospect is meant to receive every step. Managed Outbound operates the campaigns; if domains, inboxes, authentication, or sending infrastructure need work, our Cold Email Infrastructure service handles that and can run alongside this one.

WHAT WE OWN

One team owns the motion from signal to handoff.

Build the targeting system

We define the accounts and people worth reaching, combine signal and context research, and build the campaign-ready audience around them.

  • ICP and market definition
  • Signal selection
  • Account and contact research
  • Prioritization
  • Audience building

Run the multichannel campaign

We manage the messaging, LinkedIn outreach, email execution, and coordinated follow-up as one campaign.

  • LinkedIn outreach
  • Email campaigns
  • Message development
  • Multi-touch follow-up
  • Channel coordination

Manage the conversion

When prospects engage, our team manages the conversation, qualifies the opportunity, and moves the right prospects toward an appointment or handoff.

  • Reply handling
  • Conversation management
  • Qualification
  • Appointment setting
  • Clean handoff
START FROM SCRATCH

No outbound system yet? We can build the motion from zero.

That can include the ICP, signal workflows, audience, LinkedIn and email setup, messaging, campaign structure, follow-up, qualification, and handoff process. If substantial cold email infrastructure work is required, that may be handled through our Cold Email Infrastructure service.

ALREADY RUNNING OUTBOUND

Already running outbound? We can take over and improve the motion.

We can review the targeting, signals, audience quality, messaging, channel coordination, follow-up, reply handling, and qualification, then operate the revised campaign.

You do not need a fully built outbound system before starting.

THE OUTCOME

Activity is not the point. Qualified conversations are.

Connections, sends, and replies are useful indicators, but they are not the business outcome. We operate the motion toward qualified conversations, qualified appointments, and a clean handoff to your team.

Prioritized account
Engaged prospect
Qualified conversation
Qualified appointment
Handoff

Results depend on the market, offer, audience, and campaign. We do not guarantee fixed appointment volumes.

ONGOING OPTIMIZATION

The campaign gets operated, not left running.

We review what the motion is producing and adjust the parts we can control as the campaign develops.

RunObserveLearnAdjustrepeats
Signal qualityAudience qualityTargetingChannel mixMessagingReply qualityQualificationAppointment quality
WHO THIS IS BUILT FOR
  • B2B companies with identifiable decision-makers
  • Founders and lean sales teams
  • Agencies and professional services companies
  • Companies entering new markets
  • Teams without enough internal SDR capacity
  • Teams with disconnected LinkedIn and email efforts
  • Companies that want one team operating outbound end to end
WHAT WE NEED FROM YOU
  • Clear offer. What you sell and why the buyer should care.
  • Market / ICP direction. If it is already defined, we use it. If it needs refinement, we can help shape it.
  • Channel access. Relevant LinkedIn, Sales Navigator, and email or campaign access.
  • CRM / handoff process. Where qualified opportunities should go.
  • Sales context. The information we need to represent the company accurately.
  • Data / signal inputs. Any client-owned CRM, first-party, or research inputs we should incorporate.

You do not need everything perfectly configured before we start.

Client testimonial from Michael Nicole, Lead Business Consultant
CLIENT PROOF

Outbound works when the right prospects are reached with the right context, the channels reinforce one strategy, and interested prospects are managed through to a qualified next step.

See more client stories
FAQ

A few things worth clarifying.

Put your outbound motion in one team's hands.

Tell us who you want to reach, what you are selling, and what is already running today. We will help determine the signals, audience, channels, and campaign structure that make sense, then operate the motion from first touch through qualified handoff.

Book a Call$3,000 / month · 3-month commitment