LTS StrategyBuilding a higher-intent prospect list before the outreach started.
The Client
LTS Strategy is a strategy and consulting firm that takes on research-heavy business projects. As a principal there, Luke relies on accurate, well-built research to move those projects forward and to save his team time.
The Objective
The goal was to improve the targeting before outreach began. Instead of starting with a broad list built around company size and job titles alone, the work focused on identifying accounts with stronger reasons to be relevant.
The Work
The research went deeper into the account. We looked at the company, the people inside it, the context around the business, and the signals that made an account more relevant. From there, we identified the right decision-makers and turned the research into a focused list that could actually be used for outbound.
- FocusHigh-intent account research
- WorkCompany + decision-maker research
- GoalGive outbound a stronger starting list
The Outcome
The result was a more focused prospecting list built around relevance and context rather than company size and job title alone.
In Their Words
Talha has been a consistent and highly productive researcher for our business projects. He is a savvy freelancer who can quickly assemble detailed lists that save our staff valuable time and allow us to be more productive. Thank you for your efforts, Talha!
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